Here is a luxury real estate marketing recipe that is sure to make an indelible impression. Make a batch of Katharine Hepburn’s Brownies on a Saturday afternoon and invite some of your previous clients to stop by your office for a taste. Be sure they bring some kids along, too. These brownies are definitely best of class—what we call practical luxury!

This is an easy recipe and delights everyone who has tasted it. If you are in the mood for a decadent dessert, add a scoop of ice cream. My favorite is coffee.

 Preheat the oven to 325 degrees. Butter and flour an 8 inch square pan

In a heavy saucepan melt together 1 stick of butter and 2 squares of unsweetened chocolate. Splurge on a premium baking chocolate such as Scharffenberger.

Stir in 1 cup of sugar, add 2 large eggs and ½ teaspoon of vanilla, and beat the mixture well.

Stir in ¼ cup of flour and ¼ teaspoon of salt.

Pour the batter into pan, and bake for about 40 minutes.


Let cool and cut into squares. They are perfect to eat right out of the pan.

By Alexandra Seigel, Partner - Napa Consultants, International

This is part of an ongoing series about Luxury Real Estate Marketing . Get Fluent. Get Affluent! Subscribe to The Language of Luxury by Email or RSS Feed. Comments? Please use form in left column.