BRANDING

Become a Break-away Brand!

The Imperative Of Strategic  Branding

Our expertise is luxury real estate brand strategy. We help you out-think, not out-spend, your competition and become the BREAK-AWAY BRAND in your chosen niche. If market leadership is truly your quest, personal or company branding is not an option.  It is an imperative because it sharply differentiates you from your competition and unleashes the power of word-of-mouth adverting. Watch the two videos on Personal and Company Branding below.

Click the image above to watch the video!

Personal Branding

Achieving top-of-mind status is like achieving celebrity status among all your potential referral sources. Personal branding makes YOU eminently more promotable! 

We began noticing a consulting firm that showed up everywhere in luxury branding, web design, and national and international marketing. We just knew that we had found our answer to expand our business and market share. It started with a phone call to Ron and Alexandra Siegel, principals of Napa Consultants, International. This was the beginning of a wonderful working relationship, beginning with a two-day personal visit exploring and sharing our marketplace with them. To say we are pleased with the final outcome of our endeavors would be an understatement. From branding, design, personal care and coaching, Ron and Alexandra have taken us to a new level of knowledge and presentation. They not only met our high expectations, they exceeded them.

We know we not only have a long lasting business relationship, but also friends that will be there for us in the future. They truly took the time to understand our personalities, our locale, our competition and our goals. We highly recommend Napa Consultants, International to anyone who wants to take their Luxury Real estate portfolio to a whole new level.
— Neena Rodgers and Diana Burton
VIRGINIA LUXURY WATERFRONT HOMES
 

TEAM BRANDING

Click the image above to watch the video!

Thank you, thank you, thank you!!! Thank you for your patience, gentle & consistent reminding and positive encouragement. We are very busy and finding the time to work on our team branding and new website felt ominous so thank you again for the support and guidance.
— Kerry Mormann & Mary Elliot, Kerry Mormann & Associates

Visit the Kerry Mormann & Associates Website:  CoastalRanch.com

 

COMPANY BRANDING

Watch the Video!

Click the image above to watch the video!

Company Branding

If gaining or retaining the lion’s share of business in your market niche Is your quest, your company brand must become a household name.   Think of what is at stake if your competition becomes the break-away brand instead of your firm.

logo-cornerstone-coastal-properties.png
We contacted Napa Consultants, International in May of 2014. We had been given 30 day notice that our franchisor was not going to renew our franchise agreement. The task to preserve and rebrand our successful real estate company in less than 30 days was overwhelming. Ron and Alexandra were assuring and proactive from the first conversation. They immediately met with us, designed, created and delivered a brand that positioned our company as the leader in our market place. The goal was to have a new company identity that represented our company; its culture, philosophies and business model that we could clearly articulate to our team of 50 agents, their past customers and clients, our local real estate community and the community at large. This task included: a new brand with a clear and concise marketing message, a logo, a full functioning and optimized luxury website, business card, letterhead & presentation folder designs, yard sign and facility sign designs, consultation on 25 custom agent websites, and coordination of incorporating our new brand into numerous real estate products used by our company. Ron and Alexandra exceeded our expectations. Their comprehensive knowledge of the real estate business was the golden key to achieving our success in rebranding in such short amount of time. Their tireless work ethic and level of professionalism was amazing. They will continue to be an integral part of our strategic planning and future success as we expanded into new markets. Without question I would highly recommend Napa Consultants, International.
— David Cole, Broker-Owner, CornerStone Coastal Properties
CornerStoneCoastal.com