

The luxury real estate market is a high stakes game. Commissions are high and so are marketing costs. If you want to sell real estate to or for the wealth of the world you must speak their language and understand their mindset. You must become fluent in the Language of Luxury™.
With 20 years of experience as broker/owners of a commercial real estate firm in Beverly Hills, specializing in the entertainment field and high-end retail, the Seigels present a highly entertaining session about what it takes to become the break-away brand in your luxury marketplace or niche. They share many multi-media case studies of luxury personal and team branding including their client's award winning website designs.
Key learning points include:
- How to internationalize your practice "overnight" & reach more foreign buyers for your listings
- Sure-fire ways to maximize social media to generate leads and referrals
- The best use of video in luxury real estate marketing
- Jetsetters: How they think, what they do, where they go, what they buy
- The Millionaire Next Door- what makes them tick
- Luxury listing presentation mastery: The No-Compromise Commission
- The best way to break into the luxury real estate market

In this exciting presentation, which is a collaboration between all three partners Napa Consultants, you will discover who to Sync-up with your ideal target market, get on their wavelength, offer them your dramatically distinctive promise of value, and THRIVE!
- Gain focus and clarity! Develop synchronized marketing systems that increase your profitability and free up your time so you can concentrate on doing what you love the most.
- Create a work-style and lifestyle that’s in-sync. Experience a profound sense of control over your personal and professional life.
- Stop swimming with the sharks! Set your sails for new, unchallenged oceans of market opportunities, where your competition becomes inconsequential.
- Start swimming in referrals! Get the fish to jump in your boat, instead of going fishing for prospects.
- Leverage the power of synchronized collaborative innovation between your team, your partners and your customers, to achieve spectacular business results.

Drawing on over 20 years of experience as an executive coach to senior level executives from global iconic companies such as Nike, Apple, Disney and Cisco, John Ullmen presents an energizing,interactive experience that truly engages the audience. Key topics include:
- How to lead your team for more productive results even when resources are lacking
- How to delegate and develop more skills in your people, to free more time for your own efforts
- How to motivate and inspire the best performance from your people
- How to build and lead a high performance team
- How to build relationships effectively inside and outside your organization
- How to strengthen and broaden your network
- How to handle conflict creatively for better outcomes
- How to exercise influence effectively, even when you don’t have direct authority





