As autumn is upon us and 2016 is just around the corner, now is the best time to reaffirm or reassess your bearings in your luxury real estate practice. This is the perfect time to check in and become acutely aware of where you stand in relationship to your surroundings, meaning your target market and your competition.
If you have lost your perspective or are not 100% confident that you are on track to reach your goals, take the time to regain your balance and re-align yourself. Let Nature inspire you and set the tone of realignment.
The autumnal equinox will begin on September 23rd, at 1:21am PST. This marks the moment when the axis of the earth and sun begin to align to their respective equatorial lines. This will occur on September 29th, when the sun will rise at 6:59 am and set at exactly 6:59 pm. It is the moment when night and day share equal time.
To begin this process, ask yourself, whether or not your value proposition is crystal clear to your target market and sharply differentiates YOU from your competition. The operative word here is YOUR VALUE. If this is in question, make a list of all of your strongest attributes. Don’t be modest. Take the time to really appreciate yourself. This will bring you into alignment. If you are already there, it will just strengthen your position.
You will see that being in alignment will change your perspective. It is the difference between Night and Day!
Written by Ron & Alexandra Seigel-
ABOUT: Napa Consultants, International is the leader in brand strategy for the luxury real estate industry. They work exclusively with professionals who are passionate about gaining or sustaining market leadership. With an expertise in personal branding, company branding, luxury real estate website design and social media marketing they help their clients become the breakaway brand in their marketplace.